But as the series starts, there's already a rift between the original founders - Chase no longer lives at the main house, and his focus on music has distanced him from Thomas and the rest of his friends. The house was originally the brainchild of Chase Hudson (known as Lil Huddy) and Thomas Petrou, who started it up with Daisy Keech, Alex Warren and Kouvr Annon in the Los Angeles area. And now, you can watch all the messy behind-the-scenes with Netflix's newest reality jaunt. With so many hormones sharing a space, it's no wonder that they have attracted many a controversy or fallout - none so much as The Hype House.
One of the oddest and most interesting concepts to come out of this fame industry are content houses - collectives of young superstars with massive or growing social media followings that live in a mansion together and collaborate on content the whole day, supposedly funded through their collective brand deals and other monetisations. Teenagers became viral sensations for being themselves, and in the process, raked in money that older generations couldn't dream of when they were the same age. It's been only around six years since TikTok first launched, but its effect on social media and influencer fame has drastically changed the game in a very short amount of time. Get an inside look at social media's most talked-about stars as they navigate love, fame and friendship while creating content and living together.
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